South Carolina’s NCAA Championship Win Over Iowa Delivers Record-Breaking 18.7 Million Viewers
Talk about a slam dunk. Sunday’s NCAA Women’s Basketball National Championship game amassed 18.7 million total viewers across ABC and ESPN, up 89% from last year (and +285% vs. 2022) to stand as the most-watched women’s college basketball game on record, since 1992. In fact, the South Carolina
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